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Oral-B launches the Oral-B FunZone, a gamification and social experience that makes brushing fun for people of all ages
Dubai, UAE: Oral-B, the worldwide leader in oral care, has upgraded the Oral-B App to feature the Oral-B FunZone, a unique gamification feature that makes each brushing session a more rewarding experience for users of all ages.
The perfect solution for health-conscious people seeking a fun, enjoyable and dentist approved brushing experience, the Oral-B FunZone is an interactive in-app technology. The function simulates features from popular social sharing platforms, to encourage users to achieve their brushing goals through a fun-filled scoring system that unlocks unique photo filters.
“We know that people tend to accomplish their health goals when they can gauge their progress through an exciting social media or wearable experience,” says Dr. Ashhad Kazi - Professional & Scientific Relations Manager – P&G Oral Care, “With this in mind, we’ve upgraded our current mobile app offering to include the Oral-B FunZone, a feature that allows users to track and actively share their brushing journeys, encouraging proper brushing habits for all in a unique way.”
The Oral-B FunZone helps improve users’ oral care habits with a fun-filled social media sharing and reward system, making each brushing session the ultimate oral care experience.
Oral-B FunZone: An Easy Way to Make Brushing Enjoyable
With the Oral-B FunZone, users gain points during each brushing session to unlock new FunZone themes: Jungle, Anime, Cats and Haunted House. The app comes pre-loaded with the Jungle theme, and the three additional themes can be unlocked by acquiring points for improved oral care habits such as brushing for the dentist recommended time of two minutes or a pressure free session.
Oral-B FunZone: How it Works
- Users access the Oral-B FunZone in the Oral-B App and unlock new themes as they brush correctly. There are four themes to unlock, starting with Jungle
- Users select one of the unlocked themes, and the app will automatically capture their filtered brushing session, generating a “selfie” gif
- Users share FunZone experience with friends on social media with a specially curated “selfie”
The Oral-B App experience paired with Oral-B GENIUS offers consumers a truly personalized oral care experience, so they can brush like their dentist recommends – and have fun!
The Oral-B App 5.0 is available on iTunes and Google Play. For more information about the Oral-B App and Oral-B products, please visit https://oralb.com/en-us.
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